Thursday, September 27, 2007

Local Business Advertising Ideas

For those of us who conduct most of our business online, we sometimes forget to tap into our local market also. Here are a few local business advertising ideas that will help you to market your home based or small business out in the "real world."

1. Get business cards
This may seem like a no brainer, but many people, especially those with online businesses, skip this basic step.

2. Write, or have written, a press release
Once you have a quality press release written, submit it to local television and radio stations along with any local magazines and other publications. Remember however, that there are specific guidelines in how you submit them so be sure to do your homework and send it in the way they ask in order to get better results. If you need help, click here for free press release writing tips.

3. Join your local Chamber of Commerce
Yes, you will more than likely have to pay an annual fee, but it can be worth it. The networking opportunities alone in some areas will help drum up business. There are also various publications that go out to new members of the community, businesses, etc. with a list of all the businesses in the Chamber.

4. Participate in local Networking Groups is a great place to find local home based and small business networking groups to share your ideas and your business with. You can get lots of word of mouth referrals as well as give some to help others to grow their business. It's a win-win situation.

Have a successful day!

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